Release date: 2014-10-30
According to Kantar Media, the market value of UK health and fitness wearable technology is between 225 million pounds and 375 million pounds or between 360 million pounds and 601 million pounds. They estimate that 13.1 million people will use these wearable devices in 2015, about twice the number of people using 6.7 million this year. Wearable devices commonly used by the British have pedometers, fitness levels and heart rate tracking.
Kantar market analysis includes free apps, paid apps and devices. They surveyed 2,000 participants across the UK and were over 16 years of age. The data shows that half of the 6.7 million users use only free apps. Of the remaining people, 79% use devices and 1.3 million use paid apps. 7% of users in the total market use devices and also use paid apps. About 1 million people only use paid apps.
Most survey respondents who use free apps show a willingness to purchase mobile health devices. 84% said they are more inclined to buy equipment and paid apps. Eighty-eight percent of those who plan to use wearables next year may purchase equipment.
Kantar also found that interest in buying eyewear products like Google Glass is growing. 15% of people who are already using wearable health devices are interested in smart glasses, and 30% plan to use wearable technology next year. They are also interested in other types of smart products: 12% of users who already use smart devices and 21% of users who plan to purchase in 2015 are ready to buy smart jewellery, 22% of current users and 32% of potential users plan to buy smart clothes, 27% Current users and 30% of potential users plan to buy smart shoes.
Kantar's data is very close to that of wearable users in the United States.
Original link: http://mobihealthnews.com/37580/uk-health-and-fitness-tracking-market-to-double-next-year/
Source: Kexun Medical Network
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This classification is for the sweet corn (vegetable).
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